Program recap

Our last-ever Confab program is a true treasure trove of content strategy trends, tools, and best practices!

Program

Keynotes

At the core: The people, systems, and culture of a strong content strategy practice
At the core: The people, systems, and culture of a strong content strategy practice
Natalie Dunbar
Natalie Dunbar

Author and Content Strategist

Building relationships: Content strategy’s most valuable deliverable
Building relationships: Content strategy’s most valuable deliverable
Eileen Webb
Eileen Webb

Director of Strategy & Livestock, webmeadow

Content strategy: Then, now, and next
Content strategy: Then, now, and next
Kristina Halvorson
Kristina Halvorson

Founder and CEO, Brain Traffic

Conversations for strategic action
Conversations for strategic action
Erika Hall
Erika Hall

Co-founder and Director of Strategy, Mule

Creating careful content—because the hardest things to say are the most important.
Creating careful content—because the hardest things to say are the most important.
Helen Lawson
Helen Lawson

Lead Content Designer, Co-op Funeralcare

Demystifying content strategy for stakeholders and clients
Demystifying content strategy for stakeholders and clients
Corey Vilhauer
Corey Vilhauer

Director of Strategy, Blend Interactive

Now you tell me: What I wished I had learned sooner in my content career
Now you tell me: What I wished I had learned sooner in my content career
Gord Roberts
Gord Roberts

Manager, Web Content Strategy, Bank of Canada

That's great, but how do I convince my boss? Overcoming bias to advocate for change
That's great, but how do I convince my boss? Overcoming bias to advocate for change
David Dylan Thomas
David Dylan Thomas

Founder, CEO, David Dylan Thomas, LLC

Breakouts

Communicating your value: Gain influence, build partnerships, manage expectations, and get results
Communicating your value: Gain influence, build partnerships, manage expectations, and get results
Hema Manwani
Hema Manwani

Senior UX Writer, CrowdStrike

Confronting the "nobody reads" myth: Lessons from UX writing and research
Confronting the "nobody reads" myth: Lessons from UX writing and research
Kelsey Shanesy
Kelsey Shanesy

Senior Manager of Content Design, Target

Content doctrine: Bridging the gap between strategy and tactics
Content doctrine: Bridging the gap between strategy and tactics
Jeff Eaton
Jeff Eaton

Partner, Autogram

Content strategy in space: How to navigate complex content campaigns at a universal scale
Content strategy in space: How to navigate complex content campaigns at a universal scale
Shawn Rourk
Shawn Rourk

Creative Director, Amazon

Grow your content career: How to wrangle influence, ambiguity, and autonomy
Grow your content career: How to wrangle influence, ambiguity, and autonomy
Shannon Leahy
Shannon Leahy

Senior Content Design Manager, Adobe

How to right-size your content strategy projects
How to right-size your content strategy projects
Katie Cohen
Katie Cohen

Content Strategy Director, Tank

How to track (and evolve with) content experience trends
How to track (and evolve with) content experience trends
Noz Urbina
Noz Urbina

Omnichannel Content Strategist, Urbina Consulting/OmnichannelX

Integrated storytelling: Video, platforms, and digital media
Integrated storytelling: Video, platforms, and digital media
Ravi Jain
Ravi Jain

Senior Associate Director of Digital Media, Boston College

Less talk: Designing beyond voice and tone
Less talk: Designing beyond voice and tone
Matthew Rayback
Matthew Rayback

Group Manager, Adobe

Little projects, big improvements: Small-step content strategy to improve your website experience
Little projects, big improvements: Small-step content strategy to improve your website experience
Erin Schroeder
Erin Schroeder

Content Strategist, Lullabot

One subtask at a time: How to manage big content projects
One subtask at a time: How to manage big content projects
Amanda Beck
Amanda Beck

Director, Business Marketing, Texas Association of School Boards

Deja Roberson
Deja Roberson

Digital Project Coordinator, Texas Association of School Boards

People, plans, and process: Making your content strategy really stick
People, plans, and process: Making your content strategy really stick
Malaika Carpenter
Malaika Carpenter

Principal Consultant, SayCred Media Group

Rebranding the audit: Getting your org jazzed about content maintenance projects
Rebranding the audit: Getting your org jazzed about content maintenance projects
Dani French
Dani French

Content Strategy Manager, Etsy

Separating fact from folklore: Let’s bust some common myths about doing research
Separating fact from folklore: Let’s bust some common myths about doing research
Vidhika Bansal
Vidhika Bansal

Group Manager, Content Design, Intuit

The ROI of content design: Proving value in your org
The ROI of content design: Proving value in your org
Sarah Etter
Sarah Etter

Senior Manager of Content Design, Procore

Panels

Perfectly imperfect content strategy
Perfectly imperfect content strategy
Candi Williams
Candi Williams

Head of Content Design, Bumble

Sarah Winters
Sarah Winters

CEO and Founder, Content Design London

Malaika Carpenter
Malaika Carpenter

Principal Consultant, SayCred Media Group

Brittney Dunkins
Brittney Dunkins

Content Design Manager, Facebook

Special events

Lightning talks
Lightning talks
Keri Maijala
Keri Maijala

Manager, Content Design, LinkedIn

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Photos

More photos
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Bookstore & merch

Browse a huge selection of content strategy books in our bookstore.

Buy merch from this year and Confab's past events!

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Thanks to our 2023 sponsors

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