Intensive workshops

May 1, 2023

Morning workshops

9:00 a.m.–12:00 p.m.

9:00 am
12:00 pm
Workshop
Greenway BCHI
Artifact activation: How to plug in the right tools, templates, and documents for your content lifecycle
Rebecca Nguyen
Rebecca Nguyen

Senior UX Content Designer, Indeed

9:00 am
12:00 pm
Workshop
Nicollet D
Content ROI: Defining and measuring success
Sarah Winters
Sarah Winters

CEO and Founder, Content Design London

9:00 am
12:00 pm
Workshop
Lakeshore
Product content design from start to finish
Clay Delk
Clay Delk

Principal Content Designer, Lattice

9:00 am
12:00 pm
Workshop
Nicollet A
The Core Model: A timeless way to connect people, content and strategy
Are Halland
Are Halland

Author, Trainer, Facilitator, Independent

Afternoon workshops

1:30 p.m.–4:30 p.m.

1:30 pm
4:30 pm
Workshop
Greenway DEFG
Content audits: Easy solutions to hard problems
Gavin Austin
Gavin Austin

Principal Technical Writer, Salesforce

1:30 pm
4:30 pm
Workshop
Greenway BCHI
Systems thinking for content strategy: Understand the hidden problems holding you back
Lisa Maria Marquis
Lisa Maria Marquis

Independent Consultant

1:30 pm
4:30 pm
Workshop
Nicollet A
User-centered SEO: Designing findable content
Chris Corak
Chris Corak

Partner and Technical SEO Lead, ONWARD

Rebekah Baggs
Rebekah Baggs

Partner and Content and UX Strategist, ONWARD

1:30 pm
4:30 pm
Workshop
Nicollet D
User-centered content strategy: Journeys, stories, maps, and more
Scott Kubie
Scott Kubie

UX Content Advocate, kubie.co

1:30 pm
4:30 pm
Workshop
Lakeshore
Where conversation design meets content strategy
Rebecca Evanhoe
Rebecca Evanhoe

Conversation Designer and Strategist, Pratt Institute