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Ryan Bigge spent a decade as a freelance print journalist before going digital. Currently a senior content designer at RBC (Royal Bank of Canada), he previously spent over four years as a senior content designer at Shopify, where he helped launch Shopify Marketing, Starter Loans, and Shopify Balance. He’s spoken about content maturity in design systems (May 2020 virtual Meetup) and boring UX in Pittsburgh (Abstractions 2019). A long-time advocate for straightforward UX, Ryan argued that “Delight is dead” at the Interaction21 conference.