Breakout
May 12
9:00 a.m.–9:50 a.m.
sold out
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Making space at the table: Inclusion requires action

Equity, inclusion, and representation are big words in UX right now, but language guidelines and workshops can only go so far. How do we take these important concepts and make them pragmatic, actionable, and real within content organizations? Well, one solution includes focusing less on the content itself and more on the people making it.

Join this session for tips and takeaways on how it looks to ensure real inclusion on your content teams—from redefining your expectations of “experienced candidates” to creating space for your teammates to be seen, heard, respected, and trusted. Let’s move this conversation forward and talk about how to make a seat at the table happen.

In this session, you can expect:

  • Recommendations for how adopting a team-focused approach to creating inclusive content could be more beneficial than a content-first approach
  • Strategies for building content teams that are truly diverse and equitable
  • Ways to help your team embrace their authenticity, whether you’re a manager, IC, or loyal friend
  • How-tos on creating change on your team, in your organization, and across the greater content discipline
Jonathan McFadden
Jonathan McFadden

Senior Content Designer, Shopify

Making space at the table: Inclusion requires action

Equity, inclusion, and representation are big words in UX right now, but language guidelines and workshops can only go so far. How do we take these important concepts and make them pragmatic, actionable, and real within content organizations? Well, one solution includes focusing less on the content itself and more on the people making it.

Join this session for tips and takeaways on how it looks to ensure real inclusion on your content teams—from redefining your expectations of “experienced candidates” to creating space for your teammates to be seen, heard, respected, and trusted. Let’s move this conversation forward and talk about how to make a seat at the table happen.

In this session, you can expect:

  • Recommendations for how adopting a team-focused approach to creating inclusive content could be more beneficial than a content-first approach
  • Strategies for building content teams that are truly diverse and equitable
  • Ways to help your team embrace their authenticity, whether you’re a manager, IC, or loyal friend
  • How-tos on creating change on your team, in your organization, and across the greater content discipline
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Jonathan McFadden
Jonathan McFadden

Senior Content Designer, Shopify