Libby Varcoe

Unafraid of a meaty content challenge, Libby Varcoe has joined tech company Atlassian as principal content designer after four years in the trenches at the Australian Government’s Digital Transformation Agency (DTA), where she helped break down government information silos by establishing an open content community and getting skeptical public servants to embrace content strategy and content design by stealth. Libby shares her tactics for getting large-scale content initiatives onto organizations’ radars through evidence-based thinking, strategic storytelling, relationship building and good old fashioned badgering.

2020 Session:
2020 Session:
Libby Varcoe
Libby Varcoe

Principal Content Designer, Atlassian

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