Program

The Confab program is uniquely designed for both new and experienced content professionals. You’ll enjoy an immersive two-day conference, preceded by an optional day of workshops. Save $100 when you buy a combined ticket for all three days! 

Register now
Audience at Confab

Workshops (May 21)

Kick off your conference experience with hands-on learning in a workshop setting. Attendees pick two half-day classes.

Morning workshops

Combining user needs and business needs
Sarah Richards
,
Content Design Centre
,
sold out
Sarah Richards
Content strategy 101: Start here
Kristina Halvorson
,
Brain Traffic
,
sold out
Kristina Halvorson
Stakeholder wrangling: People, projects, and politics
Amanda Costello
,
University of Minnesota
,
sold out
Amanda Costello
The conversation of UI: Unpacking voice and tone for interfaces
Andy Welfle
,
Adobe
Michael Metts
,
Allstate
sold out
Andy Welfle
Michael Metts

Afternoon workshops

Coaching content strategy: How to turn any colleague into a content ally
Sara Wachter-Boettcher
,
Author and strategist
,
sold out
Sara Wachter-Boettcher
Content structure for any strategist
Laura Creekmore
,
Creek Content
,
sold out
Laura Creekmore
How to measure content effectiveness
Meghan Casey
,
Author and strategist
Bill Siemers
,
Facebook
sold out
Meghan Casey
Bill Siemers
Strategic storytelling: Listen, empathize, execute, repeat
Brittney Dunkins
,
JPMorgan Chase
,
sold out
Brittney Dunkins

Conference (May 22–23)

Stay tuned for the detailed schedule, but here’s a peek at the topics and speakers we have in store for you. (Conference days begin at 8:30 a.m. and wrap up by 5 p.m.)

Sold out
Combining expertise to rebuild customer trust
Gerry McGovern
,
Customer Carewords
,
Gerry McGovern
Sold out
Phillip Hunter
Sold out
Content ROI: Defining and measuring success
Sarah Richards
,
Content Design Centre
,
Sarah Richards
Sold out
Content isn’t hard. Change is.
Leah Sand
,
Content Systems, VML
,
Leah Sand
Sold out
Crafting conversations: Personality and voice for bots and AI
Jonathan Foster
,
Microsoft
Karen Kesler
,
Microsoft
Jonathan Foster
Karen Kesler
Sold out
Data and metrics for content strategists
Heather O’Neill
,
Pixels for Humans
,
Heather O’Neill
Sold out
Ida Aalen
Sold out
Feeling behind? Move forward anyway
Ahava Leibtag
,
Aha Media Group
,
Ahava Leibtag
Sold out
How to eat an elephant: Tackling your content giants
Vanessa Roman
,
Rutgers School of Nursing
,
Vanessa Roman
Sold out
Inclusive content, ethical tech, and you
Sara Wachter-Boettcher
,
Author and strategist
,
Sara Wachter-Boettcher
Sold out
Solo content strategy: Lessons for lone rangers and tiny teams
Malaika Carpenter
,
SayCred Media Group, LLC
,
Malaika Carpenter
Sold out
Structuring content to empower users
Lisa Maria Martin
,
Independent IA/CS consultant
,
Lisa Maria Martin
Sold out
Telling strategic stories
Brittney Dunkins
,
JPMorgan Chase
,
Brittney Dunkins
Sold out
The art and science of collaboration
Dayana Kibilds
,
Western University
,
Dayana Kibilds
Sold out
Words and the design process
Biz Sanford
,
Shopify
,
Biz Sanford

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