Main conference

May 2–3, 2023

Our main conference features two days packed with learning and fun! We’ll announce the full conference schedule in December. Here’s what to expect (all times CDT):

May 2:

  • 8:45 a.m. – 12:00 p.m. Main-stage program
  • 1:30 p.m. – 4:30 p.m. Breakout sessions
  • 6:30 p.m. – 9:00 p.m. Conference party

May 3:

  • 9:00 a.m. – 12:00 p.m. Breakout sessions
  • 1:30 p.m. – 4:30 p.m. Main-stage program
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Main-stage program

Content strategy: Then, now, and next
Kristina Halvorson
Kristina Halvorson

Founder and CEO, Brain Traffic

Demystifying content strategy for stakeholders and clients
Corey Vilhauer
Corey Vilhauer

Director of Strategy, Blend Interactive

Now you tell me: What I wished I had learned sooner in my content career
Gord Roberts
Gord Roberts

Manager, Web Content Strategy, Bank of Canada

What if . . . relationships?
Eileen Webb
Eileen Webb

Director of Strategy & Livestock, webmeadow

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Breakout sessions

Confronting the “nobody reads” myth: Lessons from UX writing and research
Kelsey Shanesy
Kelsey Shanesy

Senior Manager of Content Design, Target

How to right-size your content strategy projects
Katie Cohen
Katie Cohen

Content Strategy Director, Tank

How to track (and evolve with) content experience trends
Noz Urbina
Noz Urbina

Omnichannel Content Strategist, Urbina Consulting/OmnichannelX

One subtask at a time: How to manage big content projects
Amanda Beck
Amanda Beck

Director, Business Marketing, Texas Association of School Boards

Deja Roberson
Deja Roberson

Digital Project Coordinator, Texas Association of School Boards

People, plans, and process: Making your content strategy really stick
Malaika Carpenter
Malaika Carpenter

Principal Consultant, SayCred Media Group

Research mythbusters
Vidhika Bansal
Vidhika Bansal

Group Manager, Content Design, Intuit

The ROI of content design: Proving value in your org
Sarah Etter
Sarah Etter

Senior Manager of Content Design, Procore

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