The digital learning space (MOOCs, credentials, professional education, etc.) has rapidly expanded in the last five years, creating a global community of learners that reaches beyond the typical higher education audience. How can universities engage with learners who may never enter their doors or be a part of a traditional degree program?
As a pioneer in digital learning, MIT’s global community has over two million learners around the world. Learn from their experiences in digital content and digital marketing for a variety of online products that MIT offers, and the trends that they see in this growing market that higher ed content strategists should know about.
In this session, you’ll learn about: