Systems thinking for content strategy: Solve the hidden problems holding you back

May 10
|
1:30 p.m.–4:30 p.m. CDT (UTC-5)

Broken tools, bottlenecks, legacy content, lack of resources: we’re all familiar with the trials of working on digital products. But sometimes it feels like no matter how many sitemaps and style guides we produce, we struggle to arrive at the fluid, functional digital experiences we hoped to create—the ones our users deserve.

If we want the good work we do to actually make an impact, we have to examine the systemic forces around us. In this workshop, you’ll learn about the practice of systems thinking and how it can help you:

  • Diagnose pain points in your work (and identify potential solutions).
  • Solve problems that actually make a difference—not just the most immediate ones.
  • Improve your workflows and processes, so you can focus on the design and strategy work you do best.

Who should attend: This workshop will be ideal for folks who have a solid understanding of content strategy practices, but run into obstacles despite their best efforts at documentation and processes.

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Lisa Maria Marquis
Lisa Maria Marquis

IA/CS Consultant, Independent