Conversation design to save civil discourse

Main-stage talk
Tuesday, May 19, 2020
12:00-12:25 p.m.
Nicollet Ballroom

In the current political climate, it seems like we've nearly given up on productive discourse. However, there are design and content strategy choices we can make that encourage collaboration over conflict, even when dealing with hot-button issues.

In this session, we'll look at real-world examples of how the way we phrase a question or design an interaction can have a huge impact on the quality of conversation, and three rules you can use to change course from a fight to a constructive exchange.

You get the conversation you design for. This session will help you design for a better one. You’ll walk away with:

  • Tips, tricks, and exercises to get folks who usually argue to collaborate instead
  • Examples of content strategies and interaction designs that have successfully reduced online harassment
  • An understanding of how cognitive biases can prevent us from having better conversations, and how to design content to mitigate them

Who should attend: This will most directly apply to anyone who has to deal with comments sections, social media, or any other community-related aspects of content, but it will also be useful to anyone who has to get internal teams, clients, or management to align or collaborate on a project.

Conversation design to save civil discourseDavid Dylan Thomas

Principal, Content Strategy, Think Company

Conversation design to save civil discourse

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